About Us

Blue Planet PR is an award-winning, multi-disciplinary boutique communications agency based in Balmain, Sydney.

Founded in 2010 by Sophie Blue, we work closely with our clients to help increase market share, drive brand awareness, and unlock new audiences.

Blue Planet PR’s suite of services includes strategy development, publicity, crisis and issues management, events, influencer outreach, Chinese language digital marketing, creative services, and social media management.

We pride ourselves on our strong and long-standing partnerships. Blue Planet PR’s diverse and impressive portfolio of local and international clients has equipped us with proven experience across the technology, healthcare, education, not-for-profit, arts and culture, lifestyle and fashion sectors.

The Blue Planet team is passionate about understanding unique project needs. We look upon clients’ business as our own, tailoring strategies and services to meet bespoke requirements.

The Team

Sophie Blue

Founder and Managing Director

Maria Crema

Account Director

Sophia Stewart-Kasimba

Account Manager

Mai Cui

InternationAl Account Manager

Cathryn Buchanan

Senior Account Executive

Awards

Feedback

In my role as Executive Director of World Bicycle Relief Australia, I needed a PR agency who not just executed activities on time and within budget, but also provided valuable strategic guidance. Blue Planet PR was all that and more. Sophie Blue and her team worked very hard to help the newly established Australian division of our global charity raise awareness and funds in a crowded market. They understood the dynamics and challenges of the not-for-profit sector, and how that affected World Bicycle Relief Australia's overall PR roadmap. Sophie was always available to provide guidance, reassurance, and honest feedback when I needed it most. I would not hesitate to recommend Blue Planet PR - they are partners in the true sense of the word.

Blue Planet PR’s services have been absolutely invaluable. Without their expertise, contacts, and round the clock support we could not have achieved what we have. Thanks to Blue Planet, we saw our website hits climb more than 45,000% and registrations grew by the hundreds every hour that we were in the media. Sophie has been a rock; helping me navigate the media world, and I have no hesitation recommending Blue Planet PR.

What stands out most to me about Sophie and the team at Blue Planet PR is their agile, proactive and innovative approach to their work - they take emerging changes in their stride, even using them to achieve superior results. They truly go above and beyond! I look forward to continuing to work with them.

I trusted Sophie and her team would do a great job, but they totally blew my high expectations out of the water. Their passion, professionalism and commitment was absolutely outstanding. It’s not often I feel like someone cares as much about my work as I do, but I felt that way in every interaction with Sophie and her tenacious team. I cannot sing their praises highly enough.

It was an absolute pleasure to work with Sophie and the Blue Planet PR team who were exceptionally proactive, organised and hardworking. We loved that the team always brought new ideas and angles to the table until the very end of the campaign. We were very happy with the coverage secured for The Rolling Stones Exhibit and highly recommend working with the Blue Planet team.

Sophie and her team at Blue Planet have consistently delivered excellent results for the campaigns they have supported at Australian Red Cross. They have provided innovative solutions to support our World First Aid campaign, which promotes the importance of people learning life saving first aid. Sophie's ability to come up with solutions, no matter what the challenge, and her tenacity to ensure they deliver the results has proved to be invaluable. I highly recommend Blue Planet PR.

The Blue Planet PR team understands the needs of each media outlet, always securing extensive access to the best talent and events. No matter the request, I know the team will ensure the best possible outcome for my audience.

I deal with countless publicists, promoters and agencies and can truthfully say that Blue Planet is number one when it comes to professionalism and quality. Working with Sophie and the rest of the team is always a pleasure and they have the business savvy to quickly grasp what is required for a television audience - all within the deadlines we require.

Blue Planet PR works so hard to secure us the best interviews... they are very personable, punctual with communication, and always very prompt with their responses to any query we have. One thing about Blue Planet is how well they filter the content they send through to us. They understand the space so well which is so valuable to us because we know that whenever we hear from them, it is a worthwhile read.

Working with Blue Planet PR on their #Trueselfie campaign was a highlight of my year. The team were extremely attentive and a pleasure to work with. They were extremely clear about what they wanted for the campaign while still giving me creative reign, which is a YouTuber’s dream! It is clear that they have a passion for what they do.

I can highly recommend Blue Planet PR to anyone looking for a friendly, hard-working bunch of PR professionals.

About Us

The Team

Sophie Blue

Founder and Managing Director

Maria Crema

Account Director

Sophia Stewart-Kasimba

Account Manager

Mai Cui

InternationAl Account Manager

Cathryn Buchanan

Senior Account Executive

Awards

Feedback

Want to work together?

International Partners

LINKS

SERVICES

CONNECT WITH US

Sophie Blue

Founder and Managing Director

Maria Crema

Account Director

Sophia Stewart-Kasimba

Account Manager

Mai Cui

International Account Manager

Cathryn Buchanan

Senior Account Executive

Contact